On October 22, 2012, Zoho announced that Zoho CRM, their online customer relationship management software, was selected as one of the 2012-2013 Awesome Applications by The Sleeter Group, a company focused on researching and finding the best technology to help small business work smarter and more efficiently.

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With the abundance of online solutions for small businesses, the Awesome Applications award signifies that Zoho CRM is among the most productive technologies while meeting the highest standards for design and ease-of-use.
Zoho CRM allows businesses to focus on their core competencies while the software keeps track of valued customer relationships and follow-up so nothing falls through the cracks.
The Sleeter Group has members throughout the United States, Canada and the Caribbean. The awards were formally announced at the 2012 Accounting Solutions Conference in Anaheim, CA. This annual event draws hundreds of accountants, bookkeepers, consultants and IT professionals, providing them with educational opportunities presented by industry experts, thought leaders and technology developers.
“The Awesome Application award validates our continued effort to create a powerful yet easy-to-use CRM application,” said Raju Vegesna, Zoho evangelist.
“The award is particularly rewarding given the professionals The Sleeter Group represents. These users have high expectations, and our software has to deliver on many aspects to win their endorsement.”
“Zoho CRM earned the Awesome Applications award because it provides great features and seamless integration with standard small business management systems that users need,” said Doug Sleeter, the founder and president of The Sleeter Group.
“By enhancing business programs like QuickBooks with [CRM] capabilities, small and mid-sized companies are able to increase efficiency and productivity.”

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